You’ve heard the rumors behind the name change, here are the facts. Our team conducted an exclusive interview with Mr. Vishnu Karthik on 17 August 2017 about the new branding. Excerpt:
Q) How does the change of the name from The Heritage School to Heritage Xperiential Learning School affect students?
A) A lot of our students go abroad to higher education institutions, and part of their resume is the school they come from. [...] How will we communicate to higher education institutions that this student comes from a school that has a pedagogy of hands on and project based learning? If we put a name, which explains what the pedagogy of the school is, then it’s far easier to communicate the quality of the resume. You will stand different from other applicants when any admission office will see HXLS on your CV. You’re not competing with just kids from Delhi, you’re competing with kids from Beijing, Tokyo, Hamburg and in that case, it’s important for you to be different from other applicants. Apart from this, it also puts pressure on the school and teachers to make your learning more experiential.
Q) Unlike Junior and Middle Programme, the general feel around Senior Programme is that our learning isn’t very ‘experiential’. Do you have anything to say to that?
A) The challenge of making senior program experiential is one that institutions face around the world [...] because everywhere there is standardized testing. Every school is under pressure to teach to the test, rather than focus on relevant and real learning. We are making every effort to make your learning more experiential within boundaries set by CBSE or Cambridge with clubs, CFC, Maker’s Space and more. We spent two weeks in training with the SP teachers this year, with facilitators from the US coming in. Another thing you must understand is that for every one hour of class that you experience, there is at least 2 or 3 hours of planning which has gone on at different levels at the backend.
Q) What initiated the name change? A) The change of name and logo was not a short term decision, we’ve spoken to at least 100 experts in the last 5 to 6 years. Q) What does the logo of our school signify? A) The logo is supposed to be a potter’s wheel, with the dot representing a bindi. In Indian culture, the bindi has always represented the conscious. If you look closely at the logo, you will see it represents sculpting one’s consciousness with our hands. We just made it bolder and crisper.
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